Product Development

Bucket Blast

Today kids engage in more video-gaming, TV, internet, text messaging and other non-aerobic activities than ever before. With obesity on the rise Julie set out to develop a product that makes exercise FUN for kids.

At the same time, she saw a need for group game play for larger families. Combining both insights, she set out to create a solution that could accommodate up to 20 players and easily manage a wide range of ages, skill levels and abilities to truly make it fun for ALL.

The result of this creative brainstorm led to Bucket Blast, a family-style game complete with 15 different activities in one. She worked hand in hand with LoLo Company under a license agreement to take Bucket Blast to market. 
Bucket Blast a nine-time award winner is now LoLo Company's best selling product.  

Itch-Aide

Most itch relief products on the market contain cortisone, steroids and other harsh chemical or synthetic ingredients, which can further irritate the skin. Julie understood that the fast-growing community of wellness conscious people was being underserved in the skincare category. Leveraging years of independent research on natural ingredients for both foods and skin care, she formulated a 100% all-natural itch relief product. Ziva International and Julie discovered a shared vision and synergy and entered into a license contract to take Itch-Aide to market. Julie included consultation on branding, packaging, and marketing strategy along with her patent. Itch-Aide was instantly in-demand, gaining placement at Whole Foods Market and winning a LOHAS 'best new product' award within three months of product launch.